what's strategy?
Microstrategy is a publicly traded company listed on multiple exchanges including Frankfurt, with significant Bitcoin holdings. The company has associated financial products including a leveraged ETF (MST3) tracking its performance. The company's stock ($MSTR) trading patterns follow Bitcoin price movements with some delay due to market hours differences. The company appears to be actively managing its Bitcoin position with potential for additional purchases.
Strategy actively acquires Bitcoin, maintains low volatility, and offers BTC yield and STRC products.
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x.com/strategyAcquired 4,477 BTC for $520M in the first 90 minutes of trading on April 14, 2026.
Maintained 1 cent of volatility during the record trading volume day on April 13, 2026.
Acquired 7,547 Bitcoin on April 13, 2026.
Partnered with Saturn Credit to package STRC dividend yield into USDat/sUSDat stablecoins listed on Pendle, maturing August 27, 2026. Integrated with Apyx protocol to enable PT apyUSD (14.61% APR, 64-day maturity) and PT apxUSD (14.39% APR, 64-day maturity) yield products on Pendle, powered by STRC.
Achieved BTC Yield of 5.6% year-to-date for 2026.
Traded $526 million in trading volume in a single day.
Accumulated 1,575 Bitcoin on April 8, 2026.
Acquired 1,113 BTC on 2026-04-08.
Accumulated 271.0617 BTC on April 7, 2026.
Integrated with spreads_fi to enable DeFi strategies including leverage.
MicroStrategy acquired 13,927 BTC for $1 billion (avg $71,902/BTC) by selling $1 billion STRC digital credit, bringing total holdings to 780,897 BTC.
Rose to $124.80 during the holiday-short week ending April 4, 2026.
Launched merchandise item called "The $BTC Strategy Game" in the official merch store.
BlackRock filed an S-1/A amendment with the SEC for a Strategy product that will compete with IBIT Bitcoin Premium Income ETF.
Over $100M has migrated from stRATEGY (and other vaults) to the new EarnETH vault.
Listed on Lighter exchange.
Has reserves set aside covering more than 2 years of dividend payments.
MicroStrategy launches $42B ATM equity offering programs ($21B STRC, $21B MSTR).
Allocated $42 billion to acquire Bitcoin.
Launched $21 billion STRC at-the-market (ATM) equity offering program.
Announces a new $21 billion MSTR at-the-market (ATM) equity offering program.
Operates five capital instruments (MSTR equity, STRK, STRF, STRD, STRC), funding BTC acquisition 69.6% via STRC stock and 30.4% via MSTR stock.
Holds a Bitcoin position 23,000 BTC below BlackRock's holdings, positioning it as the second-largest Bitcoin holder.
Raised $1.2 billion through $STRC preferred equity issuance and $400 million through $MSTR preferred equity issuance, providing capital to purchase 17,500 BTC.
Acquired 46,233 BTC in March 2026, nearly three times the 16,200 BTC global miner output for the period.
stRATEGY was confirmed unaffected by the Aave CAPO oracle incident on March 10, 2026, which caused incorrect wstETH:USD pricing and liquidations in Aave markets, with user funds remaining safe.
Purchased 400 BTC in one minute on March 10, 2026.
Purchased 1,031 BTC for $76.63M at ~$74,326 (week ending March 27, 2026). Holds 766,970 BTC as of April 5, 2026, worth $58.02B at average cost $75,644.
Has preferred dividend obligations of $217 million in 2025 and $904 million in 2026.
Has first debt maturity scheduled for September 2028.
Rockefeller Capital Management expanded its position in Strategy Inc.
Invested $22 billion or more in 2025.
Unrealized loss of $2.2 billion on BTC holdings as of early March 2026.
STRC is now distributed through Morgan Stanley's $8 trillion wealth platform.
Purchased 3,015 BTC for $204.1M at an average price of $67,700 between February 23 and March 2, 2026. Holds 720,737 BTC at an average cost of $75,985, totaling $54.6B and representing 3.4% of Bitcoin supply.
Pays 11.5% APY on STRC token, distributed monthly as an adjustable cash dividend with no principal repayment, with a $100 soft peg.
Amundi increased its stake in Strategy by purchasing 3.77 million additional shares, raising its total holdings to 4.79 million shares valued at $641 million, representing a 373% increase in position size.
Established first onchain strategic fund outperforming BTC year-to-date, with share prices moving from discount to NAV by end of 2025 to at or above NAV in early 2026.
Fund automatically purchases MACRO tokens whenever @saylor tweets.
Has 14% short interest, or roughly $6 billion, making it the most shorted global equity above $25 billion market cap according to Goldman Sachs.
Launches STRC, a Bitcoin-backed money market and preferred stock ETP via 21Shares on Euronext Amsterdam with 11.25% annualized dividend. Pays 1% ex-dividend distribution April 15, 2026, with proceeds for BTC purchases.
Anchorage, the first federally chartered US crypto bank, holds perpetual preferred stock in Strategy on its balance sheet.
Acquired 592 BTC for $39.8M at $67,286 per bitcoin during February 16-22, 2026. Holds 720,737 BTC with an average cost basis of $76,000 and a $6.8B unrealized loss.
Jane Street disclosed acquiring $100,000,000 additional Bitcoin exposure through Strategy (MSTR).
Recorded a record $1.1 billion daily $STRC token trading volume on April 13, 2026, exceeding Goldman Sachs' daily volume, up 46.5%.
Purchased $168.4M BTC (1,900 Bitcoin) on 2026-03-11, lowering average cost basis to $76,027, using $140M raised via $STRC.
Charles Schwab increased its stake by 91,859 shares, bringing total holdings to 1.27 million shares valued at $168 million.
Holds 717,000 BTC with an average purchase price of $76,030 and a realized price of $76,000, representing a total position worth $45 billion.
Holds 3.4% of the entire crypto supply, consolidating a massive position across digital assets.
California State Public Employees Retirement Fund increased its position in Strategy by 22,475 shares to a total of 470,632 shares valued at $59 million.
Recorded over $100,000,000 in trading volume for STRC token over a 2-day period ending February 12, 2026.
Raised $3.9B in January 2026 while Bitcoin was selling off.
Holds $2.25B in cash as of Q3 2025.
Closed at $100 on February 11, 2026, reactivating the STRC token's ATM program that accumulates Bitcoin.
Sold STRC tokens on February 11, 2026 to fund purchase of 115 BTC for the company's Bitcoin holdings.
CEO Phong Le is scheduled to speak at the Smarter Webs "Bitcoin Unconference" event in May 2026.
Initiated a bitcoin security program addressing quantum uncertainty.
Saylor accumulated ~45,000 BTC over 30 days ending March 27th, valued at $3B, accounting for 98% of corporate Bitcoin demand that month, maintaining indefinite quarterly Bitcoin buys backed by a $2.25B cash reserve resilient to BTC $8,000.
Acquired 1,142 BTC for $90.0M at $78,815 per BTC during February 2-9, 2026, bringing total holdings to 714,644 BTC with an average cost basis of $76,056, and holds $6B in debt with plans to convert debt into equity.
Posted losses of $12.4 billion in the fourth quarter of 2025.
Q4 earnings report scheduled for February 6, 2026.
Buys $75 million worth of BTC and additional ETH holdings.
Completed an $82 million buyback program for IP tokens on 2026-02-01.
Bitcoin position fell below the average cost basis of $76,037 on 2026-01-31, marking the first time since October 2023 that the aggregate BTC holdings were underwater.
Norway's sovereign wealth fund increased indirect Bitcoin exposure through Strategy holdings (along with MARA, Metaplanet, Coinbase, and Block) by 149% in 2025, reaching 9,573 BTC total across these positions.
Analysts are predicting MSTR's low could occur in October 2026, based on the pattern that it took 98 weeks to bottom in the last cycle and applying the same timeframe from this cycle's high.
Raised $800k in funding from YZi labs.
Recorded $80,000,000 in equity trading volume with share price above $100.
Token price increased 12.3% to $148.94 on March 4, 2026.
Serves as collateral for a Bitcoin-backed stablecoin that is 5x over-collateralized and pays high yield, creating potential multi-billion dollar demand.
Acquired more Bitcoin than was newly mined in both 2024 and 2025.
Listed on Kraken exchange.
Purchased 22,337 BTC ($1.6B) in a week, increasing holdings by 3% to 761,068 BTC as of March 17, 2026. Ranks as the third largest Bitcoin holder behind Satoshi and BlackRock IBIT.
MSTR hits a new local low while Bitcoin trades $5k above its local low, showing continued value erosion and underperformance relative to Bitcoin.
Stock price declines -59.5% year-over-year to lowest levels since October 3, 2024; MSTR purchased 145,000 BTC cumulatively in 2025 while ETFs acquired 450,000 BTC.
Completed acquisition of 10,645 BTC for $980.3 million between December 8-14 at $92,098 per bitcoin, increasing total holdings to 671,268 BTC with year-to-date BTC Yield of 24.9%.
JP Morgan launches competing crypto money market fund against Strategy products, with MSCI decision scheduled for January 2026.
Strategy maintains its position in the Nasdaq 100 index after the annual rebalance, with six companies dropped and changes taking effect on December 22.
14 US states purchased over $600 million in MSTR so far in 2025, representing state-level governmental institutional adoption.
MicroStrategy set to maintain its NASDAQ listing despite prior concerns.
Three new Polymarket accounts entered MicroStrategy positions on December 8, 16-20 hours before an official announcement, pulling $60K in profits through coordinated trades that moved market odds by 21.5 points.
Swiss Central Bank buys more Bitcoin exposure via MSTR, representing central bank-level institutional adoption.
Trades at 16% discount to net asset value as of February 25, 2026, versus 7x premium two years ago, and is down 12% year-to-date in 2025.
Bitwise publicly supports Strategy's inclusion in MSCI's Global Investable Market Indexes during the ongoing consultation period that closes December 31, 2025.
Michael Saylor describes $STRC as a monthly, variable rate preferred stock representing digital credit backed by Bitcoin that pays monthly income and was designed using AI.
MSTR surpasses Amazon in trading volume. (1998805974468149749)
MSCI deferred exclusion decision for digital asset treasury companies, ruling newly issued shares no longer count toward index weight calculations. Consultation closes December 31, 2025, with final decision January 15, 2026, and implementation February 2026.
MSTR gained 8.43% over the past week, trading at 1x MNAV, and jumped 10% following the January CPI announcement on February 15, 2026.
South Korea's National Pension Service increased its Bitcoin exposure through MSTR shares by 20% to 614,409 shares valued at $83.2 million.
Michael Saylor announces Strategy will not issue preferred stock in Japan, giving Metaplanet a 12-month head start in that market.
This week records $1.38B in treasury company inflows from Strategy and Bitmine, marking the largest weekly inflow since September.
National Bank of Canada discloses $273M BTC position via MSTR shares.
Purchases 10,624 BTC for $962.7M funded by equity ATM and STRD preferred sales, increasing total holdings to 660,624 BTC valued at $60.5B with 24.7% BTC Yield YTD. Bernstein reduces price target to $450 but keeps outperform rating.
Japanese public company Metaplanet announces MARS, a new stock class modeled after STRC, to acquire more Bitcoin.
MSTR adds to their 650K BTC treasury holdings.
$10 trillion asset manager Vanguard holds $3.2 billion worth of MSTR shares.
MSTR officially excluded from S&P 500 index for the second time this year despite qualifying for inclusion.
$1.44B cash reserve covers two years of obligations with EV/BTC ratio above 1. MSCI index inclusion decision emerges as key market catalyst following 40% share price decline since October.
Tom Lee states that traders longing Bitcoin and Ethereum hedge their positions by shorting MSTR as the most liquid crypto proxy.
Strategy displays $STRC on Nasdaq Tower in Times Square, a high-visibility marketing campaign.