what's K33?

K33 is a Norwegian-based cryptocurrency brokerage firm specializing in over-the-counter (OTC) trading, market making, and liquidity provision for institutional investors and Bitcoin treasury companies. The platform facilitates secure and efficient trades in digital assets, including Bitcoin, with a focus on deep liquidity and professional-grade services. As a publicly listed entity, K33 integrates crypto into its corporate strategy, emphasizing long-term adoption and research-driven insights into the digital asset ecosystem. The firm operates as a bridge between traditional finance and cryptocurrencies, offering tools for portfolio management, structured products, and advisory services tailored to high-net-worth individuals and corporations. K33's commitment to the sector is demonstrated through its treasury allocation to Bitcoin, positioning it as a pioneer among public companies in the Nordic region embracing digital assets as reserve holdings. Additionally, K33 conducts comprehensive market research, publishing reports on crypto adoption trends, particularly in the Nordics, to inform investors and stakeholders. This research arm provides data on ownership statistics, wealth estimates, and future projections, contributing to greater transparency and understanding in the evolving crypto landscape.

K33 launched a crypto-backed loan product enabling USDC borrowing without selling Bitcoin.